The Novus Group, Inc. v. Dean Witter, Discover & Co.
93 Civ. 1056A, U.S. District Court, E.D. Va., Alexandira Division (April 1994)
We successfully represented Discover Card defendants in a jury trial in the so-called "Rocket Docket" against claims for alleged trademark infringement and unfair competition. Plaintiff, a Washington, D.C. business consulting firm, claimed that defendants' adoption of the subsidiary mark "Novus" to identify merchant and ATM locations accepting the Discover Card caused "reverse confusion."
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