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    Amanda B. AgatiCole S. MathewsJohn P. MargiottaAshford TuckerRobert A. BeckerRichard Z. LehvJanet L. HoffmanNadine H. JacobsonBrian LearyCharles T.J. Weigell, IIIJennifer GibbinsLeo KittayTodd MartinCara A. BoyleAlejandra Camacho LunaDaniel M. NuzzaciKimberly B. FrumkinAdrian E. Harrison Jr.Carlos CucurellaRobin L. WarrenKaren LimLaura Popp-RosenbergCraig S. MendeJames D. SilbersteinSara GoldmanMaritza C. SchaefferAlexandra LenczewskiJason D. JonesChristina SauerbornJames D. WeinbergerBarbara A. SolomonNancy E. SabarraSahil YadavTamar Niv BessingerKatherine Lyon DaytonAndrew N. FredbeckNicole LiebermanAngela García MedinaNancy DiConzaShelby P. RokitoSherri N. DuitzAllison Strickland RickettsAlexandra E. KochianJoyce M. FerraroLydia T. GobenaDavid A. DonahueMary StotteleRobin N. BaydurcanLawrence Eli Apolzon
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Fashion

Fross Zelnick knows fashion. In an industry flooded with trademarks in Class 25 – the category for clothing – it takes lawyers with deep experience to secure the registrations that define success and profitability. From GAP, Ann Taylor, Bonobos and Louis Vuitton to Escada, Gucci and two-person haute couture houses, our lawyers have searched, registered, managed and defended trademarks for the best names in fashion.

Our knowledge of fashion trademarks is so extensive that our fashion clients look to us for benchmarking advice – to understand when to seek registration for sub-brand names, style names, seasonal slogans and the like. They know that we can advise them on strategies to protect marks for both goods and services, for high-end merchandise as well as low end, and how to protect products sold online as well as through bricks-and-mortar establishments. We have broad experience securing marks internationally, managing international portfolios of fashion marks, knowing when trademark protection is advisable or required for exporting products, and protecting our clients from the risk and damage of counterfeit merchandise reaching the market.

Strengths that Matter to our Clients

With an overabundance of marks in the fashion sector, finding ways to secure and protect new trademarks requires exceptional creativity. We work with clients to devise successful strategies to protect:

  • Apparel
  • Shoes
  • Watches
  • Athletic wear
  • Ath-leisure wear
  • Formal wear
  • Online sales and marketing of fashion merchandise

Decisions

  • Moshik Nadav Typography LLC v. Banana Republic, LLC

    March 8, 2022

    Case No. 20-CV-8325

    On behalf of client Banana Republic, the firm was successful in dismissing a case brought by typographer Moshik Nadav, who alleged that our client used an ampersand he designed without permission in connection with certain promotions, alleging in three separate amended complaints claims sounding in unjust enrichment,More

  • Old Navy (Apparel), LLC v. Blissman

    December 14, 2019

    Opp. No. 91234507 (T.T.A.B.)

    On behalf of client Old Navy (Apparel), LLC, we successfully opposed an application to register the mark OLD IVY for clothing before the Trademark Trial and Appeal Board (the “TTAB”) of the United States Patent and Trademark Office. The TTAB found that OLD IVY was confusingly similar to our client’s OLD NAVY mark,More

  • Garan Inc. & Garan Services Corp. v. Manimal, LLC

    February 13, 2020

    Opp. No. 91232774 (T.T.A.B.)

    On behalf of client Manimal, LLC, we successfully defended an opposition brought by the owner of the GARANIMALS trademark for apparel against our client’s application to register MANIMAL, also for apparel.More

  • Jack Wolfskin Ausrustung Fur Draussen GmbH & Co. KGAA v. New Millennium Sports, S.L.U.

    January 1, 2016

    797 F.3d 1363 (Fed. Cir. 2015), cert. denied, 136 S.Ct. 982 (2016)

    On behalf of our client Jack Wolfskin Ausrustung Fur Draussen GmbH, we obtained a reversal of a decision of the Trademark Trial and Appeal Board (“TTAB”) at the U.S. Court of Appeals for the Federal Circuit.More

  • Hoop Culture, Inc. v. The Gap, Inc.

    January 1, 2015

    122 F. Supp. 3d 1338 (M.D. Fla. 2015), aff’d, 684 Fed.Appx. 981 (11th Cir. 2016)

    Following an evidentiary hearing, on behalf of client The Gap, Inc. and its Old Navy brand, the Firm was successful in defeating a motion for a preliminary injunction brought by plaintiff Hoop Culture,More

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Representative Experience

  • Clients include Gap, Old Navy, Banana Republic, Athleta, Intermix, Gucci, The Children's Place, Stella McCartney, Lacoste, Jack Wolfskin and more.
  • Regularly handle trademark portfolio management and enforcement for major apparel brands.
  • Defend countless copyright and trademark infringement claims on behalf of apparel clients.
  • Investigate, clear and register clothing trademarks throughout the world.

Newsroom

  • Fross Zelnick Wins Rare Descriptiveness Reversal at TTAB

    March 29, 2019

    Fross Zelnick partner Charles Weigell and former associate Julia Belagorudsky convinced the USPTO’s Trademark Trial and Appeal Board (“TTAB”) to reverse the decision of a trademark examining attorney and rule that our client, Stella McCartney, Ltd., could,More

  • David Donahue Participates in NY Bar Association Panel

    June 24, 2019

    David Donahue spoke about the impact of recent litigation on the fashion industry at last week’s New York City Bar Association program “The Fashion Law Lookbook: Trends and Mixed Patterns Impacting the Fashion Industry.“More

  • U.S. Copyright Office: adidas AG Walks Away with a Victory

    September 26, 2019

    By Julia Belagorudsky

    After a two-year battle with the U.S. Copyright Office, adidas AG finally secured a favorable decision from the Review Board of the U.S. Copyright Office on May 8, 2019.  The decision greenlighted some of the design elements of the Yeezy 350 Boost Version 1 and Version 2 for copyright protection. More

  • Supreme Court: Iancu v. Brunetti

    June 24, 2019

    By Richard Z. Lehv

    Prohibition of “Immoral or Scandalous” Marks Struck Down

    Iancu v. Brunetti, 586 U.S. ___ (2019)

    The United States Supreme Court struck down as unconstitutional the provision of Section 2(a) of the U.S.More

  • European Union: LOUBOUTIN SUCCESSFULLY DEFENDS AGAINST CANCELLATION OF RED SOLE REGISTRATION

    September 26, 2019

    By Joseph A.R. Gerber

    Christian Louboutin in May 2019 walked away unscathed from another challenge to his famous Red Sole trademark, this one before the Cancellation Division of the European Union Intellectual Property Office (“EUIPO”). Competitor Van Haren Schoenen (“Van Haren”) lodged a cancellation action against the iconic designer in an attempt to boot the Red Sole off the EU trademark registry.More

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Focus

  • Celebrities, Bands & Athletes
  • Consumer Products
  • Entertainment Properties
  • Fashion
  • Food & Beverage
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  • Jewelry & Watches
  • Non-Fungible Tokens (NFTs)
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  • Sports
  • Startup & Emerging Growth
  • Toys

Related

People

  • Nicole Lieberman

    Associate

  • Tamar Niv Bessinger

    Partner

  • David A. Donahue

    Partner

  • Alejandra Camacho Luna

    Associate

  • Daniel M. Nuzzaci

    Associate

  • Karen Lim

    Partner

  • Cole S. Mathews

    Associate

  • Amanda B. Agati

    Partner

  • Carlos Cucurella

    Partner

  • Jason D. Jones

    Partner

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