Amanda Agati develops worldwide branding strategies to align with clients’ business objectives and provides strategic advice to obtain, protect, and enforce intellectual property assets for clients ranging from fast-growing startups to some of the world’s best-known companies. Her practice focuses on all aspects of trademark law and extends to copyright, design patent, and unfair competition law, IP-related agreements, due diligence, and strategic counseling.
Amanda is adept at identifying and managing risks associated with trademark adoption around the world. She develops cost-effective global filing programs, and uses creative approaches to clear obstacles and obtain rights. Her extensive experience negotiating and litigating complex multijurisdictional conflicts, coupled with her innovative strategies to increase leverage, enables her to achieve favorable results.
During several secondments for premier luxury brands, Amanda counseled senior management directly on matters and best practices relating to commercial contracts, global data privacy, advertising, social media, digital media, and related commercial matters. She draws on this experience to provide actionable advice that considers real-world demands and business implications for clients across diverse industries, including fashion, pharmaceutical, hospitality, consumer products, and luxury. Clients rely on her dynamic and highly responsive approach to provide decisive advice without time-wasting missteps.